I work in an office full of guys, and seeing movie trailers as soon as possible is the most important thing. Last week they had to find the Batman trailer before its Harry Potter debut. And boy did they get excited to see that blurry thing (I found it, btw. 1 point Lauren.)
Did it really matter that it was a Batman trailer? (To me yes. I am not going to be looking for a trailer for a Shia Leboof movie.)
But I digress, as long as something seems exclusive people want in.
So I give to you the first look at: